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TABLE OF CONTENTS
Introduction
Part 1
What Is Entrepreneurship?
Part 2
What Makes Someone an Entrepreneur?
Part 3
Why Become an Entrepreneur?
Part 4
Decisions and Downfalls
Part 5
Go It Alone or Team Up?
Part 6
Choosing a Product and a Market
Part 7
Entry Strategies for New Ventures
Part 8
Marketing Is Selling
Part 9
The Entrepreneur and the Internet
Part 10
Selling Online
Part 11
Choosing a Form of Business
Part 12
Creating a Business Plan
Part 13
The Entrepreneur's Need for Capital
Part 14
Sources of Financing
Part 15
Intellectual Property: A Valuable Business Asset
Part 16
The Strengths of Small Business
Part 17
Entrepreneurship Aids the Economy
Part 18
The Importance of Government Policies
Part 19
Resources for Aspiring and Existing Entrepreneurs
Part 20
Entrepreneurship: Glossary of Terms
Part 21
Additional Readings
 
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principles of
Entrepreneurship

1. What Is Entrepreneurship?

What is meant by entrepreneurship? The concept of entrepreneurship was first established in the 1700s, and the meaning has evolved ever since. Many simply equate it with starting one's own business. Most economists believe it is more than that.

To some economists, the entrepreneur is one who is willing to bear the risk of a new venture if there is a significant chance for profit. Others emphasize the entrepreneur's role as an innovator who markets his innovation. Still other economists say that entrepreneurs develop new goods or processes that the market demands and are not currently being supplied.

In the 20th century, economist Joseph Schumpeter (1883-1950) focused on how the entrepreneur's drive for innovation and improvement creates upheaval and change. Schumpeter viewed entrepreneurship as a force of "creative destruction." The entrepreneur carries out "new combinations," thereby helping render old industries obsolete. Established ways of doing business are destroyed by the creation of new and better ways to do them.

Business expert Peter Drucker (1909-2005) took this idea further, describing the entrepreneur as someone who actually searches for change, responds to it, and exploits change as an opportunity. A quick look at changes in communications – from typewriters to personal computers to the Internet – illustrates these ideas.

Most economists today agree that entrepreneurship is a necessary ingredient for stimulating economic growth and employment opportunities in all societies. In the developing world, successful small businesses are the primary engines of job creation, income growth, and poverty reduction. Therefore, government support for entrepreneurship is a crucial strategy for economic development.

As the Business and Industry Advisory Committee to the Organization for Economic Cooperation and Development (OECD) said in 2003, "Policies to foster entrepreneurship are essential to job creation and economic growth." Government officials can provide incentives that encourage entrepreneurs to risk attempting new ventures. Among these are laws to enforce property rights and to encourage a competitive market system.

The culture of a community also may influence how much entrepreneurship there is within it. Different levels of entrepreneurship may stem from cultural differences that make entrepreneurship more or less rewarding personally. A community that accords the highest status to those at the top of hierarchical organizations or those with professional expertise may discourage entrepreneurship. A culture or policy that accords high status to the "self-made" individual is more likely to encourage entrepreneurship.

This overview is the first in a series of one-page essays about the fundamental elements of entrepreneurship. Each paper combines the thinking of mainstream economic theorists with examples of practices that are common to entrepreneurship in many countries. The series attempts to answer: Why and how do people become entrepreneurs? Why is entrepreneurship beneficial to an economy? How can governments encourage entrepreneurship, and, with it, economic growth?

 

Next>>> Part 2 What Makes Someone an Entrepreneur?

 

 

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